SO, OUR PURPOSE? TO HELP YOU FALL IN LOVE WITH YOUR BUSINESS ALL OVER AGAIN.

We take fun and business really seriously. We only focus on the few things that impact a business most and do those things really well.

Our approach to business is like none you’ve ever seen before. We exclusively use trust-based marketing. We only send physical deliverables through the mail – not to an inbox, to the mailbox Grandpa used to use. We simplify everything to the max. And everything we do is 100% done-for-you. Yep, it’s even guaranteed.

Our company culture is all-out appreciation all the time. We can’t get enough gift giving, card writing, and making peo. Whether it’s your clients or ours, Critical 90 is a good ol’ fashioned lovefest.

We’re completely different top to bottom and certainly aren’t for everybody. It takes a unique person to connect with our message and mission, but for those who do, we’re sure to have a rewarding relationship that’ll last a lifetime.

We create lifelong relationships. We multiply the number of your best clients and what they’re worth to you. We create simplicity for you and your staff. We increase efficiency. We boost the bottom line. And most importantly, we turn “work time” into “fun time,” and it all happens just like magic.

We accomplish this by sending custom cards, gifts, and your own monthly publication, but we don’t just “send mailings” or “do marketing.” Every single piece of art we craft is on a mission to help create your dream business.

There are three phases that are super important in clients’ life cycles. And of course, we have an awesome solution for all three.

You put in a lot of hard work to get a few prospects. Now it’s time to transform them into money-makers for you. We already know you’re awesome, so let’s make sure they do too. What we do for sizzlers varies so much with every business that we have no standard process for converting your hot prospects. It’s really customized, so our approach is this: tell us what your goal is and then we’ll write and design a campaign for you. Then we’ll start fulfilling it automagically for you and start converting those sizzlers.

You have a critical ninety days to wow a new client. After someone becomes a client of yours, yes, it’s time to do a happy-dance, but it’s also time to knock this person’s socks off. Our standard solution for your critical ninety days is to send six cards and a box of four sweetly scrumptious brownies. This can vary, as some may have a critical forty-five days while others may have a critical one hundred fifty-seven days. Some may send the standard while others may send oversized cards with pecans covered in Jack Daniel’s. C-90 campaigns can vary, but what stays the same is the fun packed in each one.

Remember what Mom always said, “you only get one chance at a first impression.” C-90 guarantees it a great one.

This is your pipeline that increases the lifetime value of your best clients.

Your pipeline is a series of 16 touches per year: a monthly publication called your Highlights and a quarterly card of appreciation. Highlights help you build the personal connections with your clients you can’t in the business environment and the alwattys changing quarterly card of appreciation keeps them on their toes.

Our systems come with 100% done-for-you reliability built in, and it’s even guaranteed. Let us do all the content creation, design, baking, packaging, printing, data tracking and handle the logistics while you go have fun. And if want to follow up with your new client, Roger, for the next thirty years without lifting a finger, we can do that. 

Automagic? Roger that.

Call this number: 999-999-9999

It will go straight to a personalized voicemail. Please leave us a message with your name, your business name, your email, why you called us, and the two best times to call you back. We’ll do it, so be ready.

We pride ourselves on giving crazy-personal service to our clients. James, the founder of the company, likes to have an extremely personal relationship with every client. If we determine you’re a perfect fit for our system when we return your call, we can set up a time for you to talk to James one-on-one. Obviously he’s an pretty busy guy, so don’t be surprised if he doesn’t have an opening for 2-3 weeks. Changing your business forever is worth the wait.

Call this number 999-999-9999

It will go straight to a personalized voicemail. Please leave us a message with your name, your business name, your email, why you called us, and the two best times to call you back. We’ll do it, so be ready.

We pride ourselves on giving crazy-personal service to our clients. James, the founder of the company, likes to have an extremely personal relationship with every client. If we determine you’re a perfect fit for our system when we return your call, we can set up a time for you to talk to James one-on-one. Obviously he’s an pretty busy guy, so don’t be surprised if he doesn’t have an opening for 2-3 weeks. Changing your business forever is worth the wait.

“Critical 90 was key for me not only for the win, but is vital to the overall energy and success of my practice. I can’t thank you enough for what you’ve done for my clinic. From the design team creating the entire campaign for me, to having flawless fulfillment and delivery, I would not have won Marketer of the Year without you, that’s for sure.”

Rick Schaefer, M.D. from Milwaukee, WI

“Critical 90 was key for me not only for the win, but is vital to the overall energy and success of my practice. I can’t thank you enough for what you’ve done for my clinic. From the design team creating the entire campaign for me, to having flawless fulfillment and delivery, I would not have won Marketer of the Year without you, that’s for sure.”

Rick Schaefer, M.D. from Milwaukee, WI

“Critical 90 was key for me not only for the win, but is vital to the overall energy and success of my practice. I can’t thank you enough for what you’ve done for my clinic. From the design team creating the entire campaign for me, to having flawless fulfillment and delivery, I would not have won Marketer of the Year without you, that’s for sure.”

Rick Schaefer, M.D. from Milwaukee, WI

100% Done-For-You

We guarantee that you never have to do any work. We’ll do everything it takes to deliver amazing trust-based marketing to your clients from now until the end of time. It’s not an exaggeration, it’s automagically amazing.

100% Right On Time

We guarantee that everything we send is going to be done right and done on time. There’s no need to worry about a thing. Ever.

100% Love

We guarantee that you and your clients are going to love our work. If you ever don’t, let us know and we’ll exceed your expectations in making things right.

There are two words that drive us: People First.

Our mission is to put people first, be a catalyst for business excellence and inspire entrepreneurs to do great things. We think that actions speak louder than words, so treating people like people is the best way to inspire humanity to do the same.

About James

James Schaefer is an author and entrepreneur extraordinaire. He started his own international eBay business at age 12, specializing in selling vintage 50s and 60s Matchbox cars. He developed a global following and received accolades from eBay as one of their top sellers and maintained a perfect 100% feedback rating. By age 17 he was the mail fulfillment manager for a life coaching company and co-owner of a company that handled phone calls and marketing for podiatrists around the country. He was also accepted directly into his dream school, the Carlson School of Management at the University of Minnesota Twin-Cities, one of the highest rated four year business schools in America. He respectfully declined the offer to pursue his dream of entrepreneurism and be a catalyst for making a real difference in the world of small business. Although jumping headfirst into the business world was the most difficult thing he’s ever done, he wouldn’t change a thing and is hopelessly in love with entrepreneurism and bringing his passion and expertise to people around the country.